Donovans Fashion for Women
Donovans is a family-owned, high-end clothing store for women that
has been based in Edmonton since 1961. As we proceeded with the re-branding,
we kept the signature idea from the old logo to maintain the sense
of personal service the store offers. The hand-drawn, custom lettered
solution updates the signature with a retro flair, and gives it enough
weight to stand up to uses in multiple media.
